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Pizza. Chinese. Vending machines. These are the three choices that JMU students are faced with when they desire late-night snacks.

Sophomore computer information sciences major Scott Davidson hopes to broaden students’ options with his new delivery service, Craving Cookies, which will begin in fall 2007.

The appeal of Davidson’s endeavor is a new choice for students to indulge in when they crave something other than pizza or Chinese food.

“Our top priority is to get it to you fast and fresh and have quality cookies that everybody enjoys,” Davidson said. 

“I’m not going to stop at cookies. I’m also going to deliver Red Bull because it’s not offered to students on campus. What I’m not going to have is sugary products. Rather than Coca-Cola, I will offer green tea and milk.”

Davidson plans to operate Craving Cookies from 8 p.m. to 2 a.m. every night of the week. He will be hiring a complete staff of people willing to lead his innovative enterprise into a successful first year and beyond.

“When I find something I love to do, there is no stopping me,” Davidson said.
“If I see it’s doing well by November and December, I’m going to look to expanding the company to other schools in Virginia, then the East Coast, eventually the Mid-Atlantic.”

Students as well as members of the Harrisonburg community can order anywhere from a dozen to 200 cookies online at cravingcookies.org through credit cards, PayPal or cash. Davidson encourages organizations to use his simple, online delivery service for various events.

Craving Cookies will offer a promotion during exam week, delivering cookies and coffee to students.

“I think it’s a good idea because people will definitely need to stay awake and that will help them,” freshman Amy Crockett said.

Davidson said he has found his niche offering alternatives to the usual late-night snacks but said he also takes pride in his plan to maintain a close relationship with his customers.

“The last thing I would want for my company is to lose support from my customers,” Davidson said. “So I wouldn’t want to be too big where Ican’t get that relationship with my customers.”

Davidson said he is putting his whole heart and money into this operation with the hope of its success.

“You have to go out there and grab what you can,” Davidson said. “There is a possibility this may fail,... but I think this gives me an amazing experience on real business life.”

Many students think the business looks promising.

“Cookies are a nice break from the typical, greasy late-night pizza,” sophomore Megan Black said. “Also, I love homemade snacks, and when I’m homesick that’s just what I need.”