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Monday, February 21, 2005
Mass media misses imposter, harms credibilityHouse EditorialSmall-time reporter Jeff Gannon might be the downfall of once-trusted
media outlets. Sadly, the changes of which he has been the catalyst are
not positive, but rather are a general meltdown of news sources and credible
news. Gannon, whose real name is James D. Guckert, may simply appear to be
another lap-dog conservative reporter gently lobbing questions at the
Bush administration, but upon further inspection, he is a puppet, a fraud
and a danger to the information we receive. Though Gannon has been asking amazingly biased questions for almost a
year, big media outlets did not pay much attention. It was actually the
Internet blogging communities that discovered Gannons real name,
as well as his true identity. The bloggers, through their own brand of vigilante journalism, discovered
Gannons self-sponsored, X-rated homosexual Web site. While the mans
sexual life is really none of our business and not something that should
be taken into consideration when judging Gannon as a newsman, it does
punctuate two points. First of all, this scandal has further exposed lapses in media. While
media are quick to jump on the latest celebrity gossip, they have been
slow in recent examples of investigative and proactive news. It is at
these times the bloggers band together, rev their search engines and hunt
for the story behind even the smallest player. The question that arises is who to trust in these instances. The people
manning the weblogs have evidence to back up their claims, but they do
not have the foundation of large news outlets. These people have taken
the news into their own hands, and though they may punctuate in a smiley
face from time to time, they appear to have done their homework. Unfortunately, the bloggers are not reliable. They make headlines when
they expose someone like Gannon, but no one reports on the astonishing
volume of meaningless information and outright lies on the Web. Bloggers
report their facts, but they do so without any ethical, legal or editorial
checks. The media, on the other hand, are turned to because they have a long
history and are in the mainstream. Mass media outlets overlook and under
research, but the reports they generate are generally regarded as truthful.
If a journalist invents stories, they suffer far harsher penalties than
a decrease in Web site traffic. The second problem to come to the surface through all this not only is
how out of the loop media are, but how much can we actually trust them
at any given time? Gannon was given White House credentials, which gave
him access to an array of high-ranking officials. Yet, when faced with
the opportunity of quizzing our governing bodies, he merely asked questions
that played into their game and offered the opportunity for a well-spoken
possibly well-rehearsed sound bite. It can be said that Gannons lack of credibility were overlooked
by the White House as they saw him as an ally based on his political agenda.
Had he been from an underground democrat publication, there is a good
chance that he would have been denied credentials. The face of news is changing anyone can sit down at a computer and within a few minutes time uncover a seemingly bottomless pit of information. In the future, we will have to decide between the Internet blogging communities and big media sources. They both have their strengths and their weaknesses, but the most powerful aspect of both is that they now put the citizen in control. Citizens have the option to listen or ignore; therefore, they both must strive to be the most accurate in order to win our attention.
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